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Legal & Compliance

Privacy Policy

Last Updated: February 24, 2026

Artifactly Studio ("Artifactly", "we", "us", or "our") is committed to protecting the privacy and security of our users' data. This Privacy Policy ("Policy") governs the collection, processing, storage, and transfer of data when you utilize our cloud-based B2B SaaS inventory management and cross-listing platform (the "Service"). This Policy applies to all Merchants, Vendors, and Corporate accounts.

1. Data Controller vs. Data Processor

Under the General Data Protection Regulation (GDPR) and the California Consumer Privacy Act (CCPA), Artifactly operates exclusively as a Data Processor regarding the inventory, customer data, and sales data synchronized through connected marketplaces. You (the Merchant) remain the Data Controller of this information. You warrant that you have obtained all necessary consents from your end customers to allow Artifactly to process this data on your behalf.

2. Types of Data Collected

  • Account & Billing Information: Name, business name, address, email, phone number, and payment information. All subscription payments are processed securely by Stripe. We do not store or have access to your full card numbers.
  • API Credentials & Tokens: OAuth tokens, merchant IDs, and API keys used to facilitate read/write access to third-party marketplaces (Shopify, eBay, Etsy, WooCommerce, Square). These are encrypted at rest using AES-256.
  • Inventory & Transaction Data: Product listings, images, descriptions, categories, pricing, stock levels, and transaction metadata required to execute synchronization protocols.
  • Telemetry & Analytics Data: IP addresses, browser types, session durations, clickstream data, and interaction logs collected via automated tracking technologies to monitor platform performance and prevent fraud.

3. Marketplace Synchronization & Third-Party Sharing

By explicitly providing OAuth and API credentials, you grant Artifactly a non-exclusive license to transmit your inventory data across approved platforms. We share your data with sub-processors strictly necessary to deliver the Service (e.g., Google Cloud Platform, AWS, Anthropic, OpenAI, Stripe). We do NOT sell, rent, or lease your Personal Data or Inventory Data to third parties for marketing or competitive analysis purposes.

4. Artificial Intelligence Data Processing

Artifactly uses third-party Large Language Models (LLMs), such as Google's Gemini, to provide automated title generation, description writing, and social media content creation. Any images, text, and metadata submitted to our AI features will be processed by these models. Artifactly contractually ensures that our enterprise AI partners do not use your proprietary business data or images to train their foundational public models.

5. Data Retention, Security, & Cross-Border Transfers

We implement industry-standard security practices including encrypted data storage, secure authentication, and continuous monitoring. Data is retained only for the duration of your active subscription, plus a 30-day grace period to allow for data export. Upon account deletion, all OAuth tokens are revoked and data is permanently purged from active databases.

Your data may be transferred to and processed in the United States or other jurisdictions where our sub-processors operate. We rely on Standard Contractual Clauses (SCCs) and Data Processing Agreements (DPAs) to ensure lawful international transfers.

6. Cookies & Automated Tracking

Our platform uses essential cookies to maintain secure authenticated sessions and functional cookies to remember platform preferences (e.g., dark mode, UI state). We also utilize targeting and performance cookies (e.g., Google Analytics 4) to analyze usage patterns. By using the Service, you consent to our Cookie Policy. You may revoke non-essential cookie consent at any time via the platform settings or browser controls.

7. Third-Party Marketplace API Data

When you connect your marketplace accounts (e.g., Etsy, eBay, Shopify) to Artifactly, we access and process data through their APIs on your behalf. This includes:

  • Listing Data: Product titles, descriptions, images, pricing, quantities, categories, tags, and shipping profiles.
  • Order & Transaction Data: Order details, buyer shipping addresses, transaction IDs, and fulfilment status, solely to facilitate inventory synchronisation and order management.
  • Shop Data: Shop name, shop ID, and connected account identifiers required to maintain the API connection.

We process this data solely to provide the cross-listing, inventory synchronisation, and content generation services described in our Terms of Service. We do not use marketplace member data for advertising, sell it to third parties, or retain it beyond what is necessary to provide the Service. Listing data displayed within Artifactly is refreshed regularly and will not be more than six (6) hours older than the source marketplace. In the event of a data breach involving marketplace data, we will notify the affected marketplace and sellers within twenty-four (24) hours.

8. Your Rights (GDPR / CCPA)

Depending on your jurisdiction, you have the right to access, rectify, port, restrict processing of, and request the deletion of your personal data ("Right to be Forgotten"). To exercise these rights or to request a copy of our DPA, please contact our Data Protection Officer at support@artifactlystudio.com.