Multichannel listing software for UK small businesses with one-off stock

You write the product once, with its photos, description, price and stock count, and send it where you sell. How each channel is reached, and what happens there when the item sells:

Sales on eBay and Etsy are checked about every 5 minutes. One price is shared by every marketplace, and titles are shortened to each site's limit rather than rewritten. The app marks Poshmark as closed in the UK. For a closer look at the two biggest channels together, see our guide to cross listing between eBay and Etsy.

The AI that drafts each listing has instructions written by working dealers for antiques and vintage: furniture, ceramics, glass, silver, art and prints, clocks and watches, jewellery, lighting and general collectibles. That is where it saves most time, because every piece needs its own description.

For items you hold more than one of, the stock count goes down on the other sites when one sells, and the listings stay live until the last one goes. Two marketplace rules to plan around:

• eBay allows only one fixed-price listing of an identical item at a time, so list identical items once with a quantity.
• Etsy does not allow reselling except handpicked items such as vintage, which Etsy defines as at least 20 years old. New stock you bought in to sell on cannot go on Etsy.

If your range is built on sizes and colours, test it in the trial before you commit. Etsy allows variations on up to 3 attributes, and this page does not claim that variation listings carry across cleanly. Stock counts are also not brought in when you import from eBay or Etsy, so set them after an import.

That makes the choice fairly simple. Weigh up what your business actually needs against what Artifactly does today:

If the "No" rows are the ones you need, a tool built for warehouse-style stock will suit you better; check those tools' own sites for what they offer. If you are moving the other way, Artifactly's spreadsheet import recognises exports from Linnworks, Veeqo, Sellbrite, Vendoo, Crosslist and Nembol, as well as from eBay, Etsy, Shopify and WooCommerce. You can also compare cross-listing tools side by side.

For a sole trader that is rarely a problem. If you need separate logins with their own permissions, for a packer or a part-time lister, Artifactly does not offer that yet, and it is better you know now than find out after moving your stock in.

• Commercial invoices and packing slips, ready to print.
• Customs declarations for parcels going abroad.
• Packaging labels.
• Courier rates compared, and live tracking updates sent to buyers.
• A CSV export of your products.

What it does not produce: accounts. There is no Xero or QuickBooks export, no cost price or profit tracking, and no VAT margin scheme stock book. Keep those in your accounts software or with your accountant. Artifactly does have a unified inbox and buyer records, which help with customer service, but they are not a replacement for your books.

Read GOV.UK's VAT registration page for the full rule. Two more points for businesses selling second-hand goods:

• The VAT margin schemes cover second-hand goods, works of art, collectors' items and antiques, which for the scheme means goods over 100 years old. At the standard rate, VAT is one-sixth of the margin.
• The scheme needs a stock book with, for each item: a stock number in sequence, purchase date and invoice number, purchase price, the seller's name, a description, sale date and invoice number, selling price, the buyer's name, the margin and the VAT due. Records are kept for 6 years.

A platform report does not by itself mean tax is owed (GOV.UK). Artifactly does not keep the margin scheme stock book for you, so that record stays with you.

Your own Shopify or WooCommerce shop and Ready-to-List start on The Dealer, and payment is taken in the app through Stripe. Against that, remember the selling fees on each site: on eBay UK, for example, business sellers pay a final value fee by category plus £0.30 or £0.40 per order and a 0.35% regulatory operating fee (eBay UK). See full pricing.

• No Amazon, Depop, Mercari, Whatnot, Grailed, Vestiaire, TikTok Shop or Discogs connection.
• One login per account, with no staff invites.
• No barcode scanning.
• No Xero or QuickBooks export, no cost price or profit tracking, and no VAT margin scheme stock book.
• No shelf or room location tracking.
• One price for all marketplaces, with no separate price per site.
• Sales on eBay and Etsy are checked about every 5 minutes, not the moment they happen.
• Ready-to-List marketplaces are copy and paste, and a sale there is marked sold by hand.
• The AI is written for antiques and vintage, not for new products, fashion or electronics.
• Social posts are made for you to download and post yourself; nothing is posted directly.

If eBay is your main channel, the page for eBay resellers goes into eBay's fees and rules in more depth. Or browse all seller types.